Slash & Poison launch Guitar Hero III in Los Angeles

by Kevin Kelly { Oct 29th 2007 at 2:58PM }

Slash, Poison, the casts of Reaper, Chuck, and that chick with the awesome power to learn things by watching them on TV from Heroes were just a few of the celebrities who helped launch Guitar Hero III at a Best Buy in Los Angeles this past Saturday night. They also had a really awesome launch party up on the roof, which included different stations where each version of the game were set up, free food and booze (a rock and roll staple), and a concert from Poison, complete with the Burning Man-esque stage from the game.

However, proving that every rose does indeed have its thorn, the upstairs roof-raising party wasn't open to the general public. So while the masses waited below to buy their copies at midnight, the red carpet and velvet rope brigade partied upstairs on sushi, BBQ, and Red Bull. Just like the real rock and roll world.

Check out video from the event after the jump, along with some sneak peeks from our gallery. So, how many of you picked up a copy on Sunday?

Gallery: Guitar Hero III Launch Event in Los Angeles

Here are some images for you looky loos. Check out the video down below and prepare to rawk.

The waiting is the hardest part ...

Local rockers LAX Gurlz were present to kick out the jamz.

Custom faceplates, key fobs, and other gear for your guitars.

The party scene, complete with massive domes under the night sky.

Seven custom-made Gibson guitars. Swanky.

The goods, under the watchful eye of khakied and blue-shirted guards.

Tags: Activision, GHIII, Guitar-Hero, Guitar-Hero-III, Neversoft, RedOctane

Reader Comments (Page 1 of 1)

wei @ Oct 29th 2007 3:22PM

i went to the best buy midnight launch in secaucus, nj. i sat around in the parking lot from 11:30 til 11:45 before realizing the line was forming in the back of the store. got in line at around the 10th spot. the radio station throwing a 'party' for the launch was packing up and had already given away an epiphone electric guitar to the first guy in line. i'm guessing he was the only guy there -- they said they got there at 10pm. by midnight the line had swelled up to 3-4x the size, but it still wasn't that long. doors opened after midnight, and i was walking back to my car by 12:10am..

first midnight launch i've ever attended and it seemed pointless and anticlimactic. i went bc i hadn't preordered the game and was worried since gh2 sold out so quickly for the 360. i dropped by target on sunday afternoon and they had tons of bundles for every system available. i feel like a complete tool.

never again

deaftly @ Oct 29th 2007 3:44PM

i picked it up sunday, playing through hard, i swear im never going to beat raining blood by slayer, one by metallica was also a bitch and a half, this one is DEFINITELY harder then 1 or 2

baby sea tuna @ Oct 29th 2007 4:03PM

Dear God, Brett Michaels looks like The Joker these days!

Graz @ Oct 29th 2007 5:41PM

Got to go to the rooftop event... Awesome night, but it was interesting how 50% of the kiosks they had setup weren't loud enough... Guitar Hero without music?

Other awkward moment of the night: Jamie Kennedy wandering around with Activision people... I guess they've wiped the E3 Press incident away from their minds...